Ideation, Typography, Paper selection, Story, Production
We arranged a unique invitation-set for this event: colored glasses, a frightening lion poster, a pink-colored agenda and a golden ticket for the befitting welcome of the high-ranking guests. And at the end of the workshop all attendees received what? Roar! A hand-painted Golden Lion.
Katy Perry borrowed our idea and called her new single ROAR. But we all know: Every copy makes the original stronger.